Blog

Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

5 things every successful business website needs to get right

By Edward Solomon | 8 February 2018
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You might think you know what glitzy features will serve your target customers best and make your website stand out from the pack, but have you even got the basics right? Here are five of those basics that will account for the bulk of your website’s success or failure. You might want to talk them […]

3 simple reasons you should care about website buttons

By Edward Solomon | 11 January 2018
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Of all things that inform small business website design, you might not think the buttons on your website are worth much attention. Most of us can probably barely imagine a website without a button, though, so it’s something that’s well worth thinking about. Let’s face it, buttons haven’t gone out of fashion. They continue to […]

5 simple things that will sabotage your brand

By Edward Solomon | 21 December 2017
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You know the importance of having a powerful and compelling brand, but is your brand actually that powerful and compelling? Even if it’s up to the job, are you living your brand – day in, day out? Or are you making one of these five mistakes? 1. A vague brand identity Your brand isn’t just […]

3 frightening reasons not to design your own website

By Edward Solomon | 26 October 2017
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Halloween isn’t the only freak show in town. Just look around on the Internet at any number of small business websites that have been cobbled together and you’ll see plenty of ghouls. Don’t try your hand at a DIY website unless you’re determined to step into the web unassisted… When you’re comparing website design companies […]

3 safe and innovative ways to improve your SEO

By Edward Solomon | 7 September 2017
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Google is a lot better at detecting bad links and imposing penalties. So, there’s only one thing for it – you need to become even more ingenious in the ways you earn links back to your site. Here are 3 worthy methods that could work wonders for you.

3 simple ways to attract online interest in your brand

By Edward Solomon | 3 August 2017
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Internet marketing for SMEs is a different experience from that of the larger, household-name corporations. It has to be. The smallest and most inexperienced companies are up against an especially stiff challenge to convince prospective customers to choose their brand over those that have been around for rather longer online and built up a reputation […]

Does your website have an attractive personality?

By Edward Solomon | 20 July 2017
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We all know people whose personality we love and other people who we strive to avoid because their personality just rubs us the wrong way. Well, it’s a similar situation with websites. Almost as soon as we land on a certain website, we get a sense of its own ‘personality’ – whether it’s a serious […]

How to avoid the most common business blogging mistakes

By Edward Solomon | 6 July 2017
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There are a few specific steps that you can take to accelerate your blog visitors through the marketing funnel. Here are the top three mistakes many people make when creating business blog posts.

3 of the most outrageous lies about SEO

By Edward Solomon | 29 June 2017
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Search engine optimisation, or SEO, is one of those things so many of us are so familiar with these days that we might not even feel a great need for SEO marketing experts any more. After all, we’ve all had enough of experts, right? So, sorry to anyone who might presume they know pretty much […]

What role does colour play in the design of your website?

By Edward Solomon | 8 June 2017
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Colour isn’t an aspect of business website design that necessarily gets mentioned all that much, which might be surprising to some of us. After all, the intelligent use of the most impactful shades has long been central to marketing. The reality is that no matter how important the likes of your website’s images, body copy […]