Frequently Asked Questions
PENNInk Productions has been working in the field of web design and development since 2004. Since then we’ve been bringing our expertise and experience in user interface design, information architecture, graphic design and search engine optimisation to the private sector (individuals, “solopreneurs”, small and medium business entrepreneurs) and public sector (schools, colleges, not-for-profit organisations).
We have gained a vast amount of practical experience and knowledge about what works to supercharge your Internet presence. We crafted this list of FAQs to answer many of the questions we are constantly asked.
This is rather like that age-old question “how long is a piece of string?” The cost of a website can vary enormously depending on a variety of things, just as the cost of a house may vary. Our premium website projects generally start in the £5,000 range for basic business sites and range upward depending on your unique needs.
If your budget is under £5,000, PENNInk Sitemaker provides affordable, fixed price options starting at just £500.
The time it takes to produce a website depends on the complexity of the design, the size and technical or functional complexity of your site, and the quantity of content that you have to incorporate. A basic website typically takes around 4 weeks from beginning to end.
Yes, you do. We can help you to get this set up and we can usually work with your existing provider. Although we are not a web hosting company, we do offer hosting for clients for whom we build and manage their sites as part of a website care plan.
Yes, it will. All the websites we design work on all devices (not just iPhones and iPads). Depending on your requirements, we are able to design and develop your site so that it is optimised for mobile devices.
We certainly do! eCommerce is a growth area for many people and we have solutions tailored to every need.
In a nutshell, a CMS is a software program that allows you to maintain the content (pages, blog posts, images, etc.) of your website yourself without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog posts to your website. No additional software is required: all you need is a web browser and an Internet connection.
Yes, we are able to provide training on maintaining your website. We also provide an integrated series of self-help videos and a user manual to help with day-to-day management tasks.
Search Engine Optimisation is the method of getting your website higher up in the search engine results pages on sites such as Google. The higher up the results you appear, the more traffic (and customers) you’re likely to get.
There are many things that go into making good search engine visibility. One of the most important is the copy (text) on your website. Focusing on well-written, keyword-rich and appropriate content is the key, as well as ensuring the site is well adapted for mobile use.
We don’t write your content. However, we do work with copywriters and if you need help with this, we can put you in contact with a copywriter who specialises in writing for the web.
We have access to excellent resources that can take care of logo design and all your printed media branding, too, from business cards to leaflets and brochures.
Choosing colours is often problematic, so we created a separate page to help explain things: Choosing colours.
A domain name is your address on the Internet. This is usually something like yourcompany.com or yourcompany.co.uk. It is used for your website and email. Check out our guide to getting online.
Web hosting is a service that allows your website to be viewed on the Internet. It’s basically a computer housed in a data centre that runs your website and sometimes your email, too (though we recommend keeping your email separate).
When you make a change to your domain’s nameservers through your domain’s registrar – for instance, changing to a new hosting company – those changes take a while to take effect worldwide. The process is called DNS propagation.
Various servers worldwide will reflect your new DNS at various speeds – anywhere from almost immediately, to as much as 2 or 3 days. The following tools check a variety of servers in different locations and show which IP address each server shows for your website. Of course it’s not possible to query every server in the world – but if all the servers queried with these tools show your new IP, your DNS changes are likely to have propagated to most locations.
- WhatsMyDNS – Queries 20 servers worldwide.
- ViewDNS – Checks 19 servers worldwide.
- Ceipam – Checks 18 servers worldwide, with options to check a custom IP, and your own local DNS server.
- CheckDNSpropagation – Checks a number of worldwide servers.
- Nexcess – Looks up your DNS in 22 global locations.
- DNSUnlimited – Checks 13 servers worldwide.