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Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

5 Essential Website Metrics Every Business Owner Should Track

By Edward Solomon | 5 September 2024
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By keeping an eye on these five essential metrics, you’ll gain valuable insights into your website’s performance and be well on your way to digital success.

3 shocking mistakes killing your website redesign

By Edward Solomon | 25 March 2021
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Here are 3 examples of common errors you could find yourself making as you work on your business or charity website redesign.

Build your SEO strategy in 4 easy steps

By Courtney McGhee | 15 February 2018
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Most business owners understand that Search Engine Optimisation (SEO) is necessary to bring potential customers to their websites. But optimising your pages without a solid SEO strategy is not going to bring you the results you are expecting. Follow the four steps we’ve outlined in this article and you will be able to accomplish an […]

At last, the secret to Google Analytics is revealed

By Edward Solomon | 18 August 2016
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The secret is using reports to get the best out of Google Analytics, so you can better understand how well your site is optimised for mobile, identify referring sites that provide the most value, and which content delivers business or non-profit value. Google Analytics provides some excellent preconfigured default reports to work with out of the box. However, […]

You don’t have to be an expert to understand Google Analytics (Part III)

By Edward Solomon | 5 May 2016
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Time to start digging deep and using knowledge gained in Understanding Google Analytics Part 2. For advanced hacking around in Google Analytics, we’ll be building on the use of Profile Filters and Advanced Segments. Tracking Google Referral Strings The Google referral string is the “href” value assigned to each URL in a set of search […]

You don’t have to be an expert to understand Google Analytics (Part II)

By Edward Solomon | 25 April 2016
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Analytics may not be the first thing that comes to mind when building a website, but over time it will tell you what’s working and what’s not. Think of the website as the house and analytics as the wiring. Once you’ve grasped the basics of Google Analytics (which we covered in Understanding Google Analytics Part […]

You don’t have to be an expert to understand Google Analytics (Part I)

By Edward Solomon | 21 April 2016
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The beauty of Google Analytics is that it makes it easy to understand how your website is performing, collating information over time and presenting it in a multitude of reports that you can customise and drill down to provide all the detail you need. Here are the essential parts of Google Analytics you need to focus on initially […]