Blog

Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

Are there any reasons to say no to a new website?

By Lisa Penn | 4 November 2021
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Is it really a case of ‘out with the old, in with the new’, or is there a more subtle approach that can benefit your business or charity?

5 elements of on-page SEO you shouldn’t overlook

By Edward Solomon | 21 October 2021
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Not all of the things you probably should be doing in on-page SEO are things that you’ll actually be doing right now.

3 latest design trends expected to shape 2022

By Lisa Penn | 7 October 2021
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Even those who aren’t running an online business should be in no doubt about the central role graphic design continues to play in all of our lives. The COVID-19 pandemic has helped bring forth all manner of new graphic designs to impart important messages to the public – but there have also been many other […]

How authentic is your company brand?

By Lisa Penn | 23 September 2021
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Brand authenticity is something that we seem to hear about a lot these days, to the extent that you may have initially dismissed it as a bit of a buzzword – something that isn’t necessarily very important, or that you lack the time to think about in the running of your business. However, it is […]

5 aspects of SEO to think about for your website design

By Edward Solomon | 19 August 2021
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When it comes to the design of your brand’s website, there are many other things that need to be considered in addition to its all-round aesthetics and relevance. As a provider of trusted online SEO services here at PENNInk Productions, we certainly wouldn’t want you to overlook the importance of your site ranking well. Below […]

Your company blog needs attractive graphics, too

By Lisa Penn | 5 August 2021
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Many online business owners don’t exactly spend much of their time thinking about the visual appeal of their blog, which might seem odd in a way. After all, if your brand’s website incorporates a blog at all, you are likely to already be investing significant time and money ensuring it is always flush with new, […]

Is it worth targeting the ‘People also ask’ box with your SEO?

By Edward Solomon | 22 July 2021
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The chances are that if you’ve been drawn to click on this blog post by our chosen title, you’ll either know exactly what we’re talking about, or you won’t have a clue. So, let’s give you a quick introduction or refresher. We are – of course – referring to the question boxes that have become […]

3 easy and important steps to grow every brand

By Lisa Penn | 17 June 2021
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There are major lessons to be learned about the branding techniques of big firms. As your organisation expands, here are three of the steps that have been consistently shown to help get your branding right.

5 top features to level up your B2B eCommerce site

By Edward Solomon | 27 May 2021
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B2B and B2C eCommerce sites can be quite similar. What are some of the most important features to add to your own B2B eCommerce presence?

More killer hazards to avoid damaging your local SEO

By Edward Solomon | 13 May 2021
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No conversation about local business digital marketing can go on for long without some mention of local search engine optimisation (SEO). Indeed, if anything, the circumstances of the past year or so have caused many firms – especially those forced to close ‘high-street’ presences for periods of lockdown – to look even more closely at local SEO.