Blog

Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

Harness the power of your internal links

By Edward Solomon | 25 June 2020
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If you’ve been reading through our blog posts so far, you might already know a fair bit about inbound links (links from an external site to your own site), which could help your brand to jump up the search engine rankings. We also recently wrote about the role in search engine optimisation (SEO) of outbound […]

3 simple mistakes to avoid on your new website

By Edward Solomon | 11 June 2020
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Even the most popular and longest established website was at one point just a glint in its creator’s eye. All businesses and charitable organisations have to start somewhere when setting up a website, but even if they take a cautious approach, mistakes can still happen. Here are just three cardinal mistakes to avoid. 1. Not […]

Maximise lockdown time now by checking your website

By Edward Solomon | 28 May 2020
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Although we may now finally be reaching the point where some aspects of COVID-19 lockdowns around the world are starting to be lifted, this is all the more reason for you to check on your website because you may soon lack the time for any behind-the-scenes housekeeping. Your business or organisation may have traditionally been […]

Update your Google My Business listing now!

By Edward Solomon | 14 May 2020
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To say that the ongoing coronavirus outbreak has caused significant disruption would be quite the understatement. Indeed, it has profoundly affected almost every aspect of our lives and the lives of those closest to us. Consequently many businesses’ operations have been upended, too, but is this reflected in your firm’s current Google My Business listing? […]

The basics of adaptive vs responsive website design

By Edward Solomon | 23 April 2020
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One of the first questions that brands looking to design or redesign their website need to answer these days, is whether they would prefer an adaptive or responsive design. This has only become an even more pertinent question as the use of mobile devices to access the web has boomed, meaning that any new or […]

What role should outbound links play in your SEO?

By Edward Solomon | 9 April 2020
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Anyone who’s anyone in the world of SEO optimisation services knows that high-quality inbound links are vital if a given brand is to do well in the search engine rankings. But what’s the situation for outbound links – in other words, the links that your site might make to other sites on the web? There […]

Personalising website content for first-time visitors

By Edward Solomon | 26 March 2020
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You might understandably imagine that the idea of personalising the content on your website for people who are only visiting for the first time can’t possibly be a ‘thing’. After all, what is there to know about someone who has landed on your site right now, who has no prior history with you? As it […]

COVID-19: supporting our clients and partners

By Edward Solomon | 18 March 2020
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Keeping our community of clients and business partners healthy and safe while maintaining business continuity is our top priority. We want to do our part to help you stay connected and productive. I want to share these IT best practices on COVID-19 preparedness as it’s great information and also a helpful resource to pass along […]

What you need to know about Google’s changes to nofollow links

By Edward Solomon | 12 March 2020
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“So what?”, you’re probably thinking, “it’s just another Google update”. Well, if you’ve been online since 2005, you’ll probably be able to remember a thing or two about just how ‘Wild West’ certain parts of the web were back then. Think back to blog posts of that era, for instance; their comments sections were often […]

3 effective ways to keep people on your website

By Edward Solomon | 27 February 2020
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Actually keeping visitors on your website instead of hitting the browser ‘back’ button might not be your number one priority when talking to digital marketing and website design companies in the UK (such as our own). What if you can get people who land on your site’s pages to stick around, though? If you do, […]