Blog

Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

How to Increase Traffic to Your Website: Top 5 Strategies

By Edward Solomon | 5 July 2024
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By embracing these approaches, you’ll set a solid foundation for not just attracting visitors but also for converting them into loyal followers or customers.

The Battle of Brains: The Pros and Cons of Using AI for Website Copy

By Edward Solomon | 25 May 2023
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We’ll explore the advantages and disadvantages of AI vs. human for content creation and help you make an informed decision on which method is right for you.

The connection between SEO and your website content strategy

By Edward Solomon | 17 March 2022
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The design, development and launch of a new website for your brand will unquestionably be an exciting process. Choosing the colour scheme, selecting the most suitable imagery – the whole experience might seem magical, at least until you get to the point of having to think seriously about your website’s content strategy. The fact is, […]

Is your content worthy of being linked to?

By Edward Solomon | 16 December 2021
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Do you want to know an organic and sustainable way of driving up the number of great-quality and relevant backlinks your own website gets? It’s simple: you just need to publish content on your site that other sites want to link to, without having to be told or nudged into doing so.

Your company blog needs attractive graphics, too

By Lisa Penn | 5 August 2021
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Many online business owners don’t exactly spend much of their time thinking about the visual appeal of their blog, which might seem odd in a way. After all, if your brand’s website incorporates a blog at all, you are likely to already be investing significant time and money ensuring it is always flush with new, […]

3 shocking mistakes killing your website redesign

By Edward Solomon | 25 March 2021
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Here are 3 examples of common errors you could find yourself making as you work on your business or charity website redesign.

How to optimise your blog for SEO

By Edward Solomon | 28 January 2021
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Having a blog on your website can be exciting for both you and your readers. It’s a great means by which you can periodically inject your site with fresh content and keep visitors coming back for more. And hopefully, some of those readers will actually go on to do business with you! However, your blog […]

3 simple mistakes to avoid on your new website

By Edward Solomon | 11 June 2020
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Even the most popular and longest established website was at one point just a glint in its creator’s eye. All businesses and charitable organisations have to start somewhere when setting up a website, but even if they take a cautious approach, mistakes can still happen. Here are just three cardinal mistakes to avoid. 1. Not […]

Personalising website content for first-time visitors

By Edward Solomon | 26 March 2020
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You might understandably imagine that the idea of personalising the content on your website for people who are only visiting for the first time can’t possibly be a ‘thing’. After all, what is there to know about someone who has landed on your site right now, who has no prior history with you? As it […]

3 really quick tips to boost your blog SEO

By Edward Solomon | 28 March 2019
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One thing that will probably always be a crucial component of your brand’s website SEO marketing is its blog. By that we mean not just the regular production of blog content, but also suitable optimisation to enhance its search engine performance. So what are three things that your organisation can do to ensure your blog […]