Blog

Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

How to Increase Traffic to Your Website: Top 5 Strategies

By Edward Solomon | 5 July 2024
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By embracing these approaches, you’ll set a solid foundation for not just attracting visitors but also for converting them into loyal followers or customers.

Revitalise Your Online Presence with a Website Redesign

By Edward Solomon | 23 May 2024
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If your website is outdated, cluttered, or not optimised for modern user experiences, it’s time to consider a website redesign.

Is your content worthy of being linked to?

By Edward Solomon | 16 December 2021
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Do you want to know an organic and sustainable way of driving up the number of great-quality and relevant backlinks your own website gets? It’s simple: you just need to publish content on your site that other sites want to link to, without having to be told or nudged into doing so.

Are stock photos an absolute ‘no-no’ in marketing?

By Lisa Penn | 18 November 2021
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Stock images have developed a reputation as a bit of a ‘comic-book baddie’ in the marketing world; in other words, the use of them is treated in some circles as inherently heinous, and something that any self-respecting brand should avoid at all costs. Is this always entirely true, though? The reality is, for all of […]

Are there any reasons to say no to a new website?

By Lisa Penn | 4 November 2021
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Is it really a case of ‘out with the old, in with the new’, or is there a more subtle approach that can benefit your business or charity?

Your company blog needs attractive graphics, too

By Lisa Penn | 5 August 2021
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Many online business owners don’t exactly spend much of their time thinking about the visual appeal of their blog, which might seem odd in a way. After all, if your brand’s website incorporates a blog at all, you are likely to already be investing significant time and money ensuring it is always flush with new, […]

How LinkedIn can help establish your personal brand

By Lisa Penn | 15 April 2021
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A well-honed personal brand can have positive effects for your online business. LinkedIn is a good place to start enhancing that image.

Top 5 branding rules to get right

By Edward Solomon | 5 November 2020
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Do you already have a good idea of what you want your organisation’s brand to look and feel like, or does the branding or rebranding process feel like witchcraft to you? Whichever category of the above you might be in, it’s instructive to consider some of the qualities possessed by brands that have already achieved […]

3 simple mistakes to avoid on your new website

By Edward Solomon | 11 June 2020
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Even the most popular and longest established website was at one point just a glint in its creator’s eye. All businesses and charitable organisations have to start somewhere when setting up a website, but even if they take a cautious approach, mistakes can still happen. Here are just three cardinal mistakes to avoid. 1. Not […]

Prediction time: what will 2020 be about in web design?

By Edward Solomon | 2 January 2020
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Yes, we know what you’re thinking – predicting the future is a thankless task, so why really bother? The answer to that is simple: the emerging website design trends detailed below have already been identified by web consultants across the UK and the world, and the current signs are that they will continue to gain […]