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Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

3 simple ways to clean up your website

By Edward Solomon | 17 December 2020
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Cleaning up: something many of us have had plenty of time for in 2020, often being confined to our homes week after week. However, you might not have realised how easily you can apply your decluttering efforts to your website, too – or at least, how you can do it. Here are just a few […]

What difference does user experience make to SEO?

By Edward Solomon | 3 December 2020
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If you know anything at all about those three big letters – SEO – it’ll presumably be that they’re all about getting strong rankings in the search engines for your website. SEO does stand for ‘search engine optimisation’, after all. What you might not know, though, is that SEO is nowhere near as simple as […]

4 things every good small business website has

By Edward Solomon | 22 October 2020
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One thing about business website design that small and ambitious firms often don’t appreciate as much as they should, is that you can’t simply throw anything and everything at it to make it a success. Triumph or failure with your business website is subject to a formula, with rules. While a Pablo Picasso or Jackson […]

Does your small business actually need a website?

By Edward Solomon | 20 August 2020
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Even in the post-Coronavirus world, in which we’ve seen dramatic scenes of high-street stores temporarily or permanently closed due to lockdown restrictions – all while online shopping via ecommerce websites has largely flourished, the title of this blog post is a fair question. After all, your business may be a very locally oriented one, with […]

Harness the power of your internal links

By Edward Solomon | 25 June 2020
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If you’ve been reading through our blog posts so far, you might already know a fair bit about inbound links (links from an external site to your own site), which could help your brand to jump up the search engine rankings. We also recently wrote about the role in search engine optimisation (SEO) of outbound […]

3 simple mistakes to avoid on your new website

By Edward Solomon | 11 June 2020
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Even the most popular and longest established website was at one point just a glint in its creator’s eye. All businesses and charitable organisations have to start somewhere when setting up a website, but even if they take a cautious approach, mistakes can still happen. Here are just three cardinal mistakes to avoid. 1. Not […]

Maximise lockdown time now by checking your website

By Edward Solomon | 28 May 2020
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Although we may now finally be reaching the point where some aspects of COVID-19 lockdowns around the world are starting to be lifted, this is all the more reason for you to check on your website because you may soon lack the time for any behind-the-scenes housekeeping. Your business or organisation may have traditionally been […]

The basics of adaptive vs responsive website design

By Edward Solomon | 23 April 2020
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One of the first questions that brands looking to design or redesign their website need to answer these days, is whether they would prefer an adaptive or responsive design. This has only become an even more pertinent question as the use of mobile devices to access the web has boomed, meaning that any new or […]

Why website accessibility has never been more important

By Edward Solomon | 30 January 2020
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There’s a good chance that you’ll have already heard a fair bit about website accessibility, especially if you have been talking to a trustworthy web design company such as PENNInk Productions. What makes accessibility something that needs to be absolutely fundamental to how you conceive, design and construct your website, rather than a mere optional […]

3 SEO ranking signals that’ll count in a big way in 2020

By Edward Solomon | 16 January 2020
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Is search engine optimisation (SEO) a complicated thing, or a simple thing? In many ways, it’s both; while there are said to be more than 200 different SEO ranking factors accounted for in Google’s algorithm, the broader trends and principles behind where SEO is heading do help us a little in determining what’s likely to […]