Blog

Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.

Relax with your beverage of choice and pick up some creative inspiration for your business website.

5 elements of on-page SEO you shouldn’t overlook

By Edward Solomon | 21 October 2021
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Not all of the things you probably should be doing in on-page SEO are things that you’ll actually be doing right now.

5 aspects of SEO to think about for your website design

By Edward Solomon | 19 August 2021
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When it comes to the design of your brand’s website, there are many other things that need to be considered in addition to its all-round aesthetics and relevance. As a provider of trusted online SEO services here at PENNInk Productions, we certainly wouldn’t want you to overlook the importance of your site ranking well. Below […]

Is it worth targeting the ‘People also ask’ box with your SEO?

By Edward Solomon | 22 July 2021
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The chances are that if you’ve been drawn to click on this blog post by our chosen title, you’ll either know exactly what we’re talking about, or you won’t have a clue. So, let’s give you a quick introduction or refresher. We are – of course – referring to the question boxes that have become […]

More killer hazards to avoid damaging your local SEO

By Edward Solomon | 13 May 2021
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No conversation about local business digital marketing can go on for long without some mention of local search engine optimisation (SEO). Indeed, if anything, the circumstances of the past year or so have caused many firms – especially those forced to close ‘high-street’ presences for periods of lockdown – to look even more closely at local SEO.

How LinkedIn can help establish your personal brand

By Lisa Penn | 15 April 2021
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A well-honed personal brand can have positive effects for your online business. LinkedIn is a good place to start enhancing that image.

3 shocking mistakes killing your website redesign

By Edward Solomon | 25 March 2021
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Here are 3 examples of common errors you could find yourself making as you work on your business or charity website redesign.

How to optimise your blog for SEO

By Edward Solomon | 28 January 2021
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Having a blog on your website can be exciting for both you and your readers. It’s a great means by which you can periodically inject your site with fresh content and keep visitors coming back for more. And hopefully, some of those readers will actually go on to do business with you! However, your blog […]

What difference does user experience make to SEO?

By Edward Solomon | 3 December 2020
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If you know anything at all about those three big letters – SEO – it’ll presumably be that they’re all about getting strong rankings in the search engines for your website. SEO does stand for ‘search engine optimisation’, after all. What you might not know, though, is that SEO is nowhere near as simple as […]

“SEO isn’t relevant to me” is a poor excuse

By Edward Solomon | 8 October 2020
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At times it can feel as if we do practically everything online these days. In many ways, that might well be true. Of course, it’s also true that not everything is done online yet. Some people, especially in the older generations, do still prefer to do things face-to-face, which a lot of the rest of […]

Why you will fail at SEO in a recession

By Edward Solomon | 6 August 2020
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There are very real reasons not to cut your SEO budget or lower your sights with regard to your hoped-for search rankings at this time. Here are just some of them.