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Here’s a spot far from the madding crowd where you can gather your thoughts and take a look at some of our ideas.
Relax with your beverage of choice and pick up some creative inspiration for your business website.
At last, the secret to Google Analytics is revealed
The secret is using reports to get the best out of Google Analytics, so you can better understand how well your site is optimised for mobile, identify referring sites that provide the most value, and which content delivers business or non-profit value. Google Analytics provides some excellent preconfigured default reports to work with out of the box. However, […]
10 shocking mistakes killing your SEO
Page performance pays. Big time. In fact, the results you get from a high-converting website are so critical that businesses and organisations, large and small, are willing to bring in outside help to ensure that their websites exceed user standards. Sadly none of that will promise you a page that performs if you don’t address the 10 biggest SEO […]
The quickest and easiest way to share your content
The key to sharing your content is learning about syndication. Put simply, content syndication pushes your blog posts, audio or video podcasts out to third-party sites, either in full, or as a snippet, link, or thumbnail. The idea behind syndication is to get people to read your articles, listen to or view your podcasts, then interact by commenting or […]
You don’t have to be an expert to understand Google Analytics (Part III)
Time to start digging deep and using knowledge gained in Understanding Google Analytics Part 2. For advanced hacking around in Google Analytics, we’ll be building on the use of Profile Filters and Advanced Segments. Tracking Google Referral Strings The Google referral string is the “href” value assigned to each URL in a set of search […]
You don’t have to be an expert to understand Google Analytics (Part II)
Analytics may not be the first thing that comes to mind when building a website, but over time it will tell you what’s working and what’s not. Think of the website as the house and analytics as the wiring. Once you’ve grasped the basics of Google Analytics (which we covered in Understanding Google Analytics Part […]
You don’t have to be an expert to understand Google Analytics (Part I)
The beauty of Google Analytics is that it makes it easy to understand how your website is performing, collating information over time and presenting it in a multitude of reports that you can customise and drill down to provide all the detail you need. Here are the essential parts of Google Analytics you need to focus on initially […]
Your SEO company doesn’t want you to read this post
Let’s be honest: Search Engine Optimisation isn’t magic. Understanding what SEO is helps to save you time and money and approach it from a position of knowledge. In this article, I’m going to help take the mystique out of SEO by explaining the basics. What is SEO? Put simply, Search Engine Optimisation is a process that aims to […]
The ugly truth about PPC and AdWords
There’s a lot to learn about paid search advertising. That’s the ugly truth. It’s really important to understand that, as with all things, you have a learning curve with paid search advertising and the first thing to grasp is the concept of Key Performance Indicators (KPIs). Key Performance Indicators Irrespective which marketing channel you are using, […]
Why is your website hurting your business?
There’s no question about it: everyone using your website will expect it to perform quickly, including smartphone visitors. Performance is now a key criterion in search engine rankings, with preference being given to user-friendly pages that load quickly and aren’t overloaded by graphics and video. It’s literally a race to the top of the search rankings. And if […]
What everybody ought to know about starting a web project
If you’re ever going to go to the trouble of starting a web project, you’re bound to want to get stuck into colours and fonts, layouts and graphics. Whilst those things have their place, they’re not the be-all and end-all. Read on to discover how to prepare for a website project in 10 simple steps. Curb your enthusiasm […]
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7 Pembroke Avenue
Pinner
Middlesex
HA5 1JP
Registered Company 04851085.
Registered in England and Wales.
How can we help?
Recent Blog Posts
7 Pembroke Avenue
Pinner
Middlesex
HA5 1JP
Registered Company 04851085.
Registered in England and Wales.
