As a small business owner, it might be easy for you to regard graphic design as almost frivolous compared to many other aspects of Internet marketing for SMEs. After all, isn’t it really just about giving your organisation a presentable face? In truth, the sheer ubiquitous nature of graphic design today – encompassing not only […]
Lisa Penn
Lisa Penn is a Visual Communications Specialist with a background in user experience and psychology. She has held a variety of roles encompassing user experience creative strategist, architect and manager, where she has successfully bridged the gap between design, technology and development.
Is a new logo really enough for a brand refresh?
‘Out with the old, in with the new’ is a motto that a lot of online businesses seem to be taking to heart as they look to the bold, changed corporate landscape that faces them after the pandemic. But of course, few of them want to dispense with everything that has previously made them successful. […]
The top 5 things to get right on your SMB website
Thank you for joining me to find out what it takes to build a successful website in a world of 1.5 billion of them. Limiting it to five has been a challenge and you may not agree with the five I have chosen, but they’re my 5 and I’m sticking to them! With each rip, […]
The sooner you know about working with a designer the better
Working with a web designer is a tricky business – it’s not a regular part of most people’s daily worlds! We do it all the time and thought we would share our top 10 tips for successful client projects (and equally successful relationships). 1. Designers don’t like deadlines Nobody does… but designers especially hate really […]
.london is coming to London!
The internet is changing and new top-level domains are becoming available. Watch this video to hear from some of the people that feel a .London domain is vital to their business. Dot London domains are going on sale 29th April 2014 and any business or individual can purchase one (actually, you have to apply for one!) […]
